This ad was posted by Boing Boing's Xeni Jarden last month which of course has caused an uproar with a lot of people. This girl's waist looks disgusting and it looks smaller than her head. The ad originally appeared on a blog dedicated to pointing out suspected retouched images called Photoshop Disasters. Ralph Lauren responded by filing a complaint against Boing Boing and Photoshop Disasters, claiming that their use of the image was a copyright infringement. It's obvious that the ad was changed but by who? Certain websites have been commenting on the problem and one website was offering free t-shirts if they could find the original ad. We know that retouching happens all the time, but why does it continue to happen? How can you say that this photo is an inspiration to other women?The last update from Ralph Lauren was this: "For over 42 years we have built a brand based on quality and integrity. After further investigation, we have learned that we are responsible for the poor imaging and retouching that resulted in a very distorted image of a woman's body. We have addressed the problem and going forward will take every precaution to ensure that the caliber of our artwork represents our brand appropriately."
What do you think of the ad?
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